Local SEO · the map pack

Show up on the map when they search your trade and your city.

Three companies get the map. Everyone else is a scroll away. We do the monthly work that puts you in those three, and we show you the calls it brings. In Local Leads and Market Domination.
 
Call and ask for a personal project manager. A person answers, US Central hours.
plumber near me
Northside Plumbing Co.★★★★★ 4.9 (188) · Plumber · Frisco · Open 24 hours
WebsiteDirectionsCall
Metro Drain & Sewer★★★★☆ 4.4 (61) · Plumber · Frisco · Closes 5 PM
WebsiteCall
A-1 Rooter★★★★☆ 4.1 (27) · Plumber · Plano
WebsiteCall
More businesses →
Block by block

Google ranks you differently in every part of town.

One rank number is a lie. A homeowner two miles away sees a different map than the one next door. We track all of it, and we fix the weak spots first.

Where you rank, block by block Before

Your rank for “plumber near me” from 25 points across the city. Anything past 3 is off the map pack, past 10 is page two.
21181419201712915201686111920141016202019182020Frisco, TX · “plumber near me”
On the map in 4 of 25 spots. Invisible in the rest.

Same city, five months later After

Same 25 points. This is what the monthly work is for: the site, the profile, the citations and the city pages all pointing the same way.
4323631124211133112563347Frisco, TX · “plumber near me”
Top 3 in 19 of 25 spots.
Pages for every city

One home page cannot rank in six cities.

So we give every city and every service its own page, all pointing back to the home page. That is the structure Google wants, and it is what most contractor sites are missing.
northsideplumbingco.com Home page · the hub
Frisco “plumber in Frisco” city page
Plano “plumber in Plano” city page
Allen “plumber in Allen” city page
McKinney “plumber in McKinney” city page
Water heaters “water heater repair” service page
Drain cleaning “drain cleaning near me” service page
Example structure for a Frisco plumber. Yours is built from the cities and services you actually work.
Greenway Lawn & Landscape · Allen, TX
Every month

What we actually do every month.

Local SEO is not a one-time setup. This is the routine, and you see it in the report.
Week 1

Rankings and the report

We check where you rank in every part of town and send the leads report: which calls came from the map, the site, or a review.
Week 2

Your Google profile

Photos of the crew, a post about this month’s work, categories and hours checked, every new review answered.
Week 3

Pages and citations

A new city or service page if you need one, and your name, address and phone checked across the directories Google reads.
Week 4

Links and fixes

Whatever slipped: a slow page, a broken link, a competitor who moved up. Market Domination plans get link building here too.
Where local SEO lives

Two plans include it. Pick by how far you want to go.

Lead Capture has the site and the Google profile setup. Local Leads is where the monthly map work starts.
Most popular

Local Leads

For contractors who want to show up on the map when someone searches.
$797/mo
$664/mo
Month to month. Pay yearly and get two months free.
Billed once a year. Two months free vs. $797 month to month.
Everything in Lead Capture, plus
No contract. Cancel any time.

Market Domination

For contractors who want page 1 in every city they work, not just the map.
$1,397/mo
$1,164/mo
Month to month. Pay yearly and get two months free.
Billed once a year. Two months free vs. $1,397 month to month.
Everything in Local Leads, plus
No contract. Cancel any time.
From clients

Straight from Google. Not edited.

★★★★★

Working with Airo Digital has been a great experience. The team is professional, responsive, and really knows what they’re doing. They helped us increase our visibility and delivered real results. Highly recommend!

Xhudit Keli
Google review
★★★★★

The team at Airo Digital is fantastic to work with and very knowledgeable. So friendly, very patient and truly caring. Angela has taken the time to complete a very special piece of our computer puzzle world here at Faithful Friends Pet Crematory. Thank you!!

Nanette Johnston
Business owner · Google review
★★★★★

James and his team at AiroDigital exuded professionalism, responsiveness, patience, and knowledge. James responded promptly to all outreach attempts, spent time over the phone answering questions, and providing options to ensure quality website design. He was kind, thorough, and detail oriented in his approach.

Kellie Pavlish
Business owner · Google review
Local SEO questions

Plain answers, no jargon.

How long until I show up on the map?

Most contractors see movement in the map pack in 60 to 90 days, and it keeps climbing after that. Ranking is not instant and nobody honest promises a date. What you get in the meantime is a monthly report that shows the calls coming in while the rankings build.

It is the work that makes Google trust that you are a real plumber in Frisco: a Google profile that is set up right, a website with a page for each city and service, your business name, address and phone the same everywhere, and reviews that keep coming in. Google rewards that with the map pack.

You need a site that has a page for every service and city, loads fast on a phone and has the phone number on top. If your site has that, we work with it. If it does not, the website is included in every plan anyway.

That is exactly what the city pages are for. We build one for every city you actually service, and the Google profile is set up for the whole area. If you cover a big metro we pick the priority cities together during onboarding.

No. Ads stop the moment you stop paying. Local SEO is the map listing and the organic results, and the work compounds: a page that ranks this year still ranks next year. We can run ads too, on the Market Domination plan, but the map pack is the part that keeps working.

Free Google profile setup

Find out where you rank in every part of town.

Tell us where your profile is at and your city. Within two days your profile is set up the right way and you get the rank grid for your trade, free, whether you sign up with us or not. Or call (866) 603-5290 and ask for a personal project manager.

We reply within one business day. No signup needed, no spam.